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Approaches to Audiences
A Reader
Olga Linne (Anthology Editor) , Ramaswami Harindranath (Anthology Editor) , Roger Dickinson (Anthology Editor)
- Textbook
Approaches to Audiences
A Reader
Olga Linne (Anthology Editor) , Ramaswami Harindranath (Anthology Editor) , Roger Dickinson (Anthology Editor)
- Textbook
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Description
Approaches to Audiences offers a comprehensive survey of
contemporary academic research along with a brief account of its
history and development . The main themes include social influences,
public opinion, individual impacts and uses, children and young people,
cultures of class and nation, families and households. Each of the three
sections presents a group of key studies on the relevant topic,
followed by a specially commissioned critical analysis written by a
distinguished scholar. Audience research ranges from the study of
individual impacts to wider social/global influences. Students and
researchers alike will find this book an essential up to date guide to
the state of the field today.
Product details
| Published | 01 Apr 2003 |
|---|---|
| Format | Paperback |
| Edition | 1st |
| Extent | 336 |
| ISBN | 9780340692257 |
| Imprint | Bloomsbury Academic |
| Dimensions | 233 x 156 mm |
| Series | Foundations in Media |
| Publisher | Bloomsbury Publishing |
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