Exploring the complex relationship between Chinese identity and product design, this volume focuses on designers navigating the intersections of tradition, globalisation, and modernity.

Dan Mu examines the work of various furniture and lighting designers running independent studios in China. From Mario Tsai's Mazha lamp and Mona He's shadow puppets lighting to Frank Chou's sofa and armchair collaboration with Louis Vuitton and Sing Chan's 'borderlands' coffee table, the case studies reveal key tensions shaping Chinese design today. Mu highlights the dominance of Western paradigms, the struggle to redefine 'Chineseness' beyond stereotypes, and the challenges of establishing a cohesive national design narrative. She examines the pressures designers face, confronted by industrialisation, cultural hybridisation, and limited policy support, as they strive to counter negative perceptions of the 'Made in China' label while addressing the pervasive Shanzhai (imitation goods) landscape. Their experiences shed light on the contradictions inherent in China's identity: the state's role as the world's largest manufacturer coexists with an emerging design scene pushing for cultural and creative recognition on the global stage.

Rich with first-hand insights and illustrated with 50 images, the book reveals how award-winning designers working across sustainable design, craft, and human-centred and inclusive design practices challenge traditional narratives while embracing fluid, interconnected perspectives that bridge East and West. They focus on manufacturing ecosystems like the Pearl River Delta, as well as international exhibitions such as Milan Design Week, to delve into the interplay between tradition, innovation, and global markets.

This vivid and accessible study is essential for anyone interested in the role of design in shaping cultural identity and the emerging voices redefining contemporary Chinese product design.