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From Mad Men to gaming culture, performance art to steampunk fashion, the presentation and representation of gender continues to saturate popular media. This series seeks to explore the intersection of gender and popular culture, engaging with a variety of texts – drawn primarily from Art, Fashion, TV, Cinema, Cultural Studies and Media Studies – as a way of considering various models for understanding the complementary relationship between 'gender identities' and 'popular culture'. By considering race, ethnicity, class, and sexual identities across a range of cultural forms, each book in the series will adopt a critical stance towards issues surrounding the development of gender identities and popular and mass cultural 'products'.