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Journalism and Mass Communication in Africa provides the first in-depth analysis of the evolution of mass communication and the impact of new media technologies in Cameroon. Written and edited by African scholars, this one-stop volume maps out, for the student of international communications and the Africa specialist, the changing media ecology of Cameroon and provides practical survey methods for communication research. The work details the impact mass public communication has had on the empowerment of Cameroon's 15 million people and the development of grassroots participatory democracy. It offers new insight into the development of Cameroon's state and privately owned oral, print, and electronic media and analyzes the growth of the West African country's public relations, advertising, and publishing industries.
| Published | Jun 11 2002 |
|---|---|
| Format | Hardback |
| Edition | 1st |
| Extent | 186 |
| ISBN | 9780739103777 |
| Imprint | Lexington Books |
| Dimensions | 238 x 160 mm |
| Publisher | Bloomsbury Publishing |
