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The Social Life of Kimono
Japanese Fashion Past and Present
The Social Life of Kimono
Japanese Fashion Past and Present
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Description
The kimono is an iconic garment with a history as rich and colourful as the textiles from which it is crafted. Deeply associated with Japanese culture both past and present, it has often been thought of as a highly gendered, rigidly traditional and unchanging national costume. This book challenges that perception, revealing the nuanced meanings and messages behind the kimono from the point of view of its wearers and producers, many of whom – both men and women – see the garment as a vehicle for self-expression.
Taking a material culture approach, The Social Life of Kimono is the first study to combine the history of the kimono as a fashionable garment with an in-depth exploration of its multifaceted role today on both the street and the catwalk. Through case studies covering historical advertising campaigns, fashion magazines, interviews with contemporary kimono designers, large scale and small craft producers, and consumers who choose to wear them, The Social Life of Kimono gives a unique insight into making and meaning of this complex garment.
Table of Contents
Introduction
1. Think Fashion or Tradition?
2. Tracing Trends in Heian and Edo
3. Mode Becomes Modern: Meiji to 21st Century
4. In Press and Picture: The Published Kimono
5. Makers and Marketers
6. Wearers and Wardrobes
7. Returning Kimono to the Streets
Glossary
Bibliography
Index
Product details

Published | Feb 11 2021 |
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Format | Paperback |
Edition | 1st |
Extent | 256 |
ISBN | 9781350211186 |
Imprint | Bloomsbury Academic |
Illustrations | 125 colour illus |
Dimensions | 246 x 189 mm |
Series | Dress, Body, Culture |
Publisher | Bloomsbury Publishing |
About the contributors
Reviews
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[A] delightful and comprehensive feast of kimono cultural knowledge ... In addition to its wonderful historical sweep, [Cliffe's volume] offers immense and often personal detail about the intricate stages of making, finishing and accessorising a kimono ... The achievement of a true aficionado.
Times Higher Education
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The Social Life of the Kimono animates the flat textile that the western world is used to seeing on display in clothing collections as works of craftsmanship and art, demonstrating how it is, in fact, fashion with styles that change and reflect the social, industrial, and economic influences of the moment. In conjunction with textile art resources on kimono and guides for dressing, the reader would gain a solid base of information with which to understand the Japanese kimono.
Journal of Dress History
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The Social Life of Kimono does cover well-trodden ground in parts, but it mixes in new information and hints at future projects by (Sheila) Cliffe, making it as tantalizing as the glimpse of a hidden collar on a kimono wearer as they run to catch their train in downtown Tokyo.
H-Net
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Shatters antiquated views of Japan's traditional garment ... Cliffe's passion for kimono is infectious, and her deep knowledge on the subject – both academically and aesthetically – is nothing less than inspiring.
Tokyo Weekender
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The Social Life of Kimono gives a unique insight into [the] making and meaning of this complex garment.
Love Sewing
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Tracing the history, economic role, cultural impact, and social uses of kimono, Sheila Cliffe's valuable contribution to the sociology of fashion is a real treat. Comprehensive yet detailed, this book, with its generous collection of beautiful and colorful plates of kimono, should grace the shelf of anyone who appreciates this icon of Japanese aesthetics.
Brian J. McVeigh, author of Wearing Ideology: State, Schooling and Self-Presentation in Japan

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