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Description
This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.
Table of Contents
Ojectives Strategy Formulation
External Appraisal
Internal Appraisal
Strategic Options
Financial Strategies
Strategic Selection
Making the Strategy
Operational Managing Change
Strategy and Structure
Social and Psychological Influences
Power Models of Strategic Decision Making Not for Profit Organisations.
Product details
Published | Jun 01 1987 |
---|---|
Format | Paperback |
Edition | 1st |
Extent | 407 |
ISBN | 9780333387658 |
Imprint | Red Globe Press |
Dimensions | Not specified |
Publisher | Bloomsbury Publishing |
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