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Description
Basics Design 02: Layout provides a guide to the effective arrangement of text and image elements within a design.
Good layout in both print and electronic media allows for the most effective communication of complex information to a viewer. This book's objective is to instruct in the management of form and space in order to achieve this effect.
It addresses the practical and aesthetic considerations of layout, such as where and how the content will be viewed, whether the format is a magazine, website, television graphic or even a bottle of bubble bath.
Table of Contents
Introduction. How to get the most out of this book. The basics: Imposition; Working with pages; The golden section; The symmetrical grid; Symmetrical variations; The symmetrical solumn-based grid; The symmetrical module-based grid; Asymmetrical grids; Using multiple grids; Developing the grid. The grid: The baseline grid; Cross-alignment; Images. Elements on a page: Alignment; Hyphenation and justification; Hierarchy; Arrangement. Form and function: Dividing the book; Appropriation; Reinvention; Exquisite corpse; Binding. Layout in use: Scale; Indexing; Orientation; Dividing the page; Structure/unstructure; Paper engineering; Passe partout; Juxtaposition. Breaking the rules: Working without a grid. Glossary. Conclusion. Acknowledgements. Contacts.
Product details
| Published | 09 May 2005 |
|---|---|
| Format | Ebook (PDF) |
| Edition | 1st |
| Extent | 176 |
| ISBN | 9782940439096 |
| Imprint | AVA Publishing |
| Illustrations | 200 colour illus |
| Series | Basics Design |
| Publisher | Bloomsbury Publishing |
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