Bloomsbury Home
Beyond Norms IT for Business Excellence
Description
Topics Covered:
Consumer Behavior
CRM, aCRM, and eCRM
E-commerce
E-Retailing
Internet Marketing
Market Research
Marketing Analytics
Sales Force Automation
Other Allied Areas in Marketing
Product details
| Published | 06 Nov 2012 |
|---|---|
| Format | Hardback |
| Edition | 1st |
| Extent | 240 |
| ISBN | 9789382563433 |
| Imprint | Bloomsbury India |
| Dimensions | 246 x 189 mm |
| Publisher | Bloomsbury Publishing India Pvt. Ltd |
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