Innovation in business is the cornerstone of successful businesses, it becomes imperative for business leaders to possess strategic skills and interdisciplinary knowledge. The business environment of the last couple of decades has been subjected to intense competition, fast changing customer preference, and a 3600 revolution in the technology space. As organizations learn to look at newer ways of doing business, an out of the box thinking has become necessary to combat the paradigm of change and innovation. The chapters in this volume address the issues in a holistic manner and presents diverse approaches to meet business objectives.
| Published | 03 Mar 2016 |
|---|---|
| Format | Book |
| Edition | 1st |
| Extent | 220 |
| ISBN | 9789385936173 |
| Imprint | Bloomsbury India |
| Dimensions | 235 x 156 mm |
| Publisher | Bloomsbury Publishing India Pvt. Ltd |
