- Home
- ACADEMIC
- Literary Studies
- Literary Studies - Other
- Freelance Copywriting
Freelance Copywriting
This product is usually dispatched within 3 days
- Delivery and returns info
-
Free US delivery on orders $35 or over
You must sign in to add this item to your wishlist. Please sign in or create an account
Description
This book unlocks one of the great secrets about copywriting by revealing the vast range of opportunities that exist outside the world of TV advertising. The author shows how good writers are always in demand by companies and their agencies to tackle the mountain of brochures, mailers, letters and PR material they need to saty in business. With the help of this book, would-be writers, as well as establihsed writers and journalists, can learn more about this lucrative line of work and how to break into it. The author covers markets, briefings, style techniques, concepts and campaign development as well as practical aspects of freelance work such as handling invoices and organising your workload.
Product details
Published | Jan 07 2008 |
---|---|
Format | Paperback |
Edition | 1st |
Extent | 160 |
ISBN | 9780713648225 |
Imprint | A&C Black Academic and Professional |
Illustrations | c 5 b&w line drawings |
Dimensions | 9 x 5 inches |
Series | Writing Handbooks |
Publisher | Bloomsbury Publishing |
About the contributors
Reviews
-
'Once you understand the tricks of the trade, copywriting can be a fascinating form of writing - and one more highly paid than most. Diana Wimbs explains how it is done, and also shows how to find clients and to grow your own copywriting business.'
Writing Magazine (September 2007)