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Description
This is a text for students of international tourism at HND and undergraduate level. It looks at a number of aspects of tourism: market trends and forecasts, the economic impact of tourism, the role of marketing and finance, organisations and policies. International cases are used throughout the text.
Table of Contents
Definitions and Trends of International Tourism
The International Tourism Market in the Destinations of the World
The Economic Determinants of International Tourism
Supply in the Accommodation Sector
Air Transport and Tourism Selling and Marketing the Tourism
Product Finance and Investment in International Tourism
The Economic Impact of Tourism
Tourism Organisations and Tourism Policies
International Tourism in Industrialised Countries
International Tourism in Developing Countries
Trends and Forecasts of International Tourism.
The International Tourism Market in the Destinations of the World
The Economic Determinants of International Tourism
Supply in the Accommodation Sector
Air Transport and Tourism Selling and Marketing the Tourism
Product Finance and Investment in International Tourism
The Economic Impact of Tourism
Tourism Organisations and Tourism Policies
International Tourism in Industrialised Countries
International Tourism in Developing Countries
Trends and Forecasts of International Tourism.
Product details
| Published | Jun 12 1995 |
|---|---|
| Format | Paperback |
| Edition | 1st |
| Extent | 392 |
| ISBN | 9780333615232 |
| Imprint | Red Globe Press |
| Dimensions | Not specified |
| Publisher | Bloomsbury Publishing |
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