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Luxury Brand Management and Heritage Revival

Case Studies from the Swiss Watch Industry

Luxury Brand Management and Heritage Revival cover

Luxury Brand Management and Heritage Revival

Case Studies from the Swiss Watch Industry

Quantity
Pre-order. Available Jan 08 2026
$25.16 RRP $31.45 Website price saving $6.29 (20%)

Payment for this pre-order will be taken when the item becomes available

Description

Product details

Published Jan 08 2026
Format Ebook (PDF)
Edition 1st
Extent 272
ISBN 9781350545342
Imprint Bloomsbury Visual Arts
Publisher Bloomsbury Publishing

About the contributors

Author

Pierre-Yves Donzé

Pierre-Yves Donzé is Professor of Business History…

Author

Harry Guhl

Harry Guhl is a Swiss investor and expert in marke…

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