Thinking Sociolinguistically provides a clear and accessible guide to researching language in society. This book will encourage readers to think about their own experiences with language and the social world and to question their assumptions. Chapters feature colourful examples and exercises help to get the creative juices flowing.

Janet M. Fuller, University of Groningen, the Netherlands

With its unique blend of practical step-by-step guides, homage to the works of established linguists, and candid insights into the messiness of social science research, I predict this volume will fast become a go-to primer for (future) applied linguists.

Tamara Sniad, Temple University College of Education, USA

This is a most engaging guide for students embarking on sociolinguistic projects large or small. Its discussion of different approaches, sample topics, and the tips on presentation of research and writing style will be invaluable to readers.

Rajend Mesthrie, University of Cape Town, South Africa

As a teacher, it's easy to fall into the trap of thinking that your students will inductively figure out how research works simply by reading a lot of published articles, but having the mechanics of a project explicitly pointed out is an important but often overlooked part of that learning process … This book provides enough scaffolding that students can start to experiment with small projects, and figure out not only how research works, but also how they work as researchers.

Evan Hazenberg, University of Sussex, UK