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When Communication Became a Discipline argues that speech and journalism professors embraced the concept of communication between 1964 and 1982. They changed the names of their scholarly societies and journals and revised their academic curricula. Five “strands” of scholarship became and remain central to this transformation. Communication is not a traditional academic discipline, but its scholars convinced their colleagues to understand and embrace it. When Communication Became a Discipline presents an argument with historical evidence that illustrates scholarly creativity at its finest.
Published | Aug 15 2023 |
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Format | Paperback |
Edition | 1st |
Extent | 192 |
ISBN | 9781498572170 |
Imprint | Lexington Books |
Dimensions | 9 x 6 inches |
Publisher | Bloomsbury Publishing |
An important mark of the maturing of a discipline is the maturing of its history, its sense of self. William F. Eadie’s When Communication Became a Discipline marks this stage of maturity, and is an important volume for that reason. This book examines a key turn of several decades’ making when today’s discipline of communication began to form the identity it has now. Scholars in communication, of course, but also in English and in journalism will find this volume essential for getting our bearings with the rest of the academy.
Barry Brummett, University of Texas at Austin
In this wide-ranging and well-documented book, Bill Eadie provides a remarkable resource for students, teachers, and scholars. Suitable as a primary or supplemental text for a myriad of courses, this book offers concise, readable, and detailed introductions to the discipline and its organizations, an overview of its sub-fields, and summaries of key articles in each area. Although Eadie’s thesis about the emergence of the discipline is well-argued, the book’s primary value may be the breadth of its discussions and its extensive bibliographies. Only a determined non-specialist (explained in the book) could undertake and complete such a comprehensive survey.
Martha Watson, University of Nevada, Las Vegas
Is communication a distinct discipline, an interdisciplinary amalgam of ideas and methods, or fashionably post-disciplinary? Eadie offers a remarkable perspective on these questions. With a career spanning 50 years, including service in the office of the National Communication Association and as director of a school of communication that encompassed all aspects of communication, media, and journalism, Eadie is the right scholar at the right time to summarize the communication stories of the past, help us make sense of the current strands of conversations about communication, and offer a vision for the future. Reading this book is like taking a flight over the disciplinary history of communication at 35,000 feet—new vistas unfold and insightful patterns emerge. This important book is a must-read for students, scholars, educators, and practitioners who claim the communication discipline as part of their own story.
Steven A. Beebe, Texas State University
While some may continue to debate the disciplinary, interdisciplinary, or post-disciplinary status of communication studies, When Communication Became a Discipline argues cogently, with historical evidence, that our field emerged as a discipline in the period between 1964 and 1982, when speech and journalism scholars transformed and renamed their departments, journals, and professional organizations under the culturally resonant symbol of ‘communication.’ The author, William F. Eadie, who later worked to consolidate and promote the new discipline as an association executive, editor, and administrator, brings personal commitment and an insider’s knowledge to the topic.
Robert T. Craig, University of Colorado at Boulder
When Communication Became a Discipline offers an origin story that celebrates our past endeavors for legitimacy amongst disciplines and our distinctive and varied contributions to understanding human behavior. Eadie deftly weaves together many different scholarly streams and pivotal points in disciplinary and association growth. In documenting highly controversial events, he grapples with the politicized nature of discipline-building and change. Throughout, individual scholars and communities struggle to be heard and built into the canon and association structures. Readers can’t help but feel as though some of our exciting current contestations are poised to re-story and situate our discipline even more prominently in local and global transformation.
Patrice M. Buzzanell, University of South Florida
This is a must-read for all who study communication. When Communication Became a Discipline presents a cogent argument that the field of speech has matured into the discipline of communication. Eadie’s narrative is always informative and is uplifting when it describes how areas of study that sometimes appear divergent have in common a focus on the process, efficacy, and influence of human symbolic interaction. If there is a fault in the book, it is that Professor Eadie humbly omits his many contributions to the building of the discipline and its promotion of it among other learned and disciplinary societies.
James Gaudino, Central Washington University
This book is available on Bloomsbury Collections where your library has access.
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