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The Power and Influence of Illustration
Achieving Impact and Lasting Significance through Visual Communication
- Textbook
The Power and Influence of Illustration
Achieving Impact and Lasting Significance through Visual Communication
- Textbook
Description
Delving into the rationale behind influential communication, The Power And Influence Of Illustration helps you understand how to work with a message to create convincing illustrations for your audience.
Alan Male explains how illustrative imagery can lampoon, shock, insult, threaten, subvert, ridicule, express discontent and proclaim political and religious allegiance. He explores how its tools have been used in the past, and looks at how contemporary illustrators can use their own work to persuade – and discusses where the line between persuasion and propaganda lies. These issues are explored using hundreds of full colour images from international artists, both contemporary and historical.
Table of Contents
Lessons from History
1. From the Birth of Culture to Evolution
2. Victoriana to Disney
3. Mid 20th Century and the Digital Revolution
The Language of Drawing
4. Icons, Semiotics and Identity
5. Metaphor, Wit, Sarcasm and Perversion
6. Rhetoric and Subject Matter
Context, Impact and Consequence
7. Ethics, Censorship and Moral Responsibility
8. Presenting Knowledge, Advertising and Propaganda
9. Entertainment, Journalism and Literature
Contemporary and Future Practice
10. Innovation and Problem Solving
11. Communication's Effectiveness, Function and Significance
12. Authorship and the Skills of the Illustrator
Index
Further Reading
Bibliography
Product details
| Published | 04 Apr 2019 |
|---|---|
| Format | Ebook (PDF) |
| Edition | 1st |
| Extent | 256 |
| ISBN | 9781350022973 |
| Imprint | Bloomsbury Visual Arts |
| Illustrations | 388 colour images |
| Publisher | Bloomsbury Publishing |
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